Web DevelopmentWeb Development
Conversion-focused websites and web platforms built to reduce friction and support measurable growth.
SEO that turns search demand into enquiries.
revamps fixes what stops Google reading your site, plans pages around what buyers actually type, briefs and optimizes the content, runs Google Business Profile for local search, and reports on the organic enquiries that result, not rankings alone. No bought links.
- Reported on organic enquiries, not rankings alone
- No bought links, ever
- Search Console and Business Profile stay in your name
- Colombo team · Sri Lanka and international
You pay for every click. Your competitor earns them.
Buyers search for what you sell, and your pages either don't appear or appear for terms nobody types. So every enquiry costs an ad click, and a redesign can erase what organic traffic you had. We fix the technical base, plan pages around real searches and track organic enquiries. Now you know which searches send buyers.
Invisible to Google
Pages blocked from crawling or missing from the index never get the chance to rank, however good they are.
Rankings lost in a redesign
The new site launched without a redirect map. Old URLs return errors, and what they ranked for went with them.
Paying for clicks you could earn
Every enquiry arrives through an ad. When the budget pauses, the enquiries stop with it.
Reports in positions, not enquiries
The monthly report lists keyword rankings. Nobody can say which organic visit became a customer.
Crawl. Index. Click. Enquiry.
Every engagement runs on the same path. The audit finds what blocks crawling and ranking, fixes and pages remove it, Google indexes the result, and the visits it sends are measured to the enquiry with their source attached. What produced enquiries decides next month's work, not what moved in a rankings table.
From first crawl to enquiries you can trace.
Five steps. The technical base is fixed before content scales, and every month closes with a report that starts from enquiries, not positions.
Enquiry and reply
Send the URL and what you want to be found for. We reply with the first issues we see and the questions that matter, not a template proposal.
Audit and baseline
With access to Search Console, GA4 and your Business Profile we crawl the site, map intent and competitors, and record today's organic enquiries as the baseline. Then a written scope.
Technical fixes
Crawl and index errors, Core Web Vitals, structured data, sitemaps and redirects, fixed by revamps or written as tickets for your developers.
Pages and content
A page plan by search intent, content briefs, on-page work and internal links, plus Business Profile updates for local searches.
Report and refine
A one-page report leads with organic enquiries, then clicks and queries, then positions. Next month's priorities follow what produced enquiries.
You don't need more traffic. You need the right searches.
Six workstreams in every plan. Depth changes by tier: how many pages, how much content support and how far implementation reaches.
Technical audit and fixes
Crawlability, indexing, Core Web Vitals, structured data, sitemaps and redirects, checked against Google's documentation and fixed in priority order.
Search intent and page plan
Which searches each page should win, which page owns which query, and what is missing. Agreed before content work starts.
Content briefs and on-page work
Briefs your team or ours can write from, plus titles, headings, internal links and metadata on priority pages. Writing volume is scoped per tier.
Local search
Google Business Profile categories, services, hours and photos kept accurate, with a review request routine, for buyers searching nearby.
Organic enquiry tracking
Search Console linked to GA4, and every form, call and WhatsApp enquiry tagged with its source, so organic leads are counted, not guessed.
Reporting and review
A monthly one-page report and review call: what changed, what it produced and what comes next. Every account stays in your name.
Hold every fix to a public standard.
- ≤ 2.5 s
Largest Contentful Paint target
Mobile, 75th percentile, on priority templates; with INP ≤ 200 ms and CLS ≤ 0.1, Google's 'good' band. Reported monthly
- 1 year
Minimum life of every redirect
On any URL change or migration, permanent redirects stay at least a year, as Google's site-move guide advises
- 0
Links bought
Google's spam policies name buying links for ranking as link spam. Not in any plan, at any price
SEO compounds slowly. Start with the right fit.
Search rewards sites that keep improving for months, not weeks. A short scoping call tells us both whether that suits where the business is now.
A good fit if
Buyers search for what you sell. Ads can cover this quarter while organic grows. Someone can approve fixes and content each month.
Not a fit if
You want page one guaranteed, or by next month. You want links bought. You want a rankings report and no questions about enquiries. The site needs a rebuild first: that is Web Development.
Where SEO stops
Being quoted in ChatGPT, Perplexity or AI Overviews answers is Answer Engine Optimization. Strengthening the sources generative search draws on is Generative Engine Optimization. Both build on this foundation.
Ask about time, links and results.
Can you guarantee first-page rankings?
No. Google's own guidance says no one can guarantee a #1 ranking on Google. We commit to what we control: the fixes in the scope, the public targets on this page, no bought links and a monthly report led by organic enquiries.
Do you buy backlinks?
No, at any tier. Google's spam policies name buying or selling links for ranking purposes as link spam. Links come from pages worth citing, accurate business listings and real relationships with partners and press.
Will a website redesign lose our rankings?
It can, when URLs change without a plan. We map every old URL to its new one, set permanent redirects and keep them for at least a year, as Google advises, then check indexing after launch. Google still expects some temporary fluctuation during a move.
What is the difference between SEO, AEO and GEO?
SEO makes the site crawlable, indexed and eligible to rank in Google Search and Maps, and measures the enquiries it sends. Answer Engine Optimization works on how AI answer systems cite that content; Generative Engine Optimization strengthens the wider sources they draw on. All three share the same technical foundation.
Is revamps an SEO agency?
No. revamps is a digital infrastructure and growth company. Search Engine Optimization is the part that makes the site findable and measures what organic search sends, connected to the pages, tracking and follow-up that turn a visit into a customer.
Do you handle local SEO and Google Business Profile?
Yes. Google ranks local results mainly on relevance, distance and prominence, and there is no way to pay for a better local ranking. The work is an accurate profile, a steady review routine and pages that match what people nearby search for.
Send the URL. We'll come back with the priorities.
Four short fields, about a minute. We reply within 2 business days with the first issues we see on the site, the access we need (Search Console, GA4, Business Profile) and a time for a short call. No automated sales sequence.
Prefer email? [email protected]
Site. Search. Answers. Ads. One system.
Organic search is one path in. Web Development rebuilds what an audit cannot patch, Answer and Generative Engine Optimization take the same foundation into AI answers, and Performance Marketing buys clicks while organic grows. Each has its own page.
AEOAnswer Engine Optimization
Answer engine work run as part of the measured system: pages that answer buyers' questions in their first lines, markup and business facts that agree everywhere, and a monthly log of which questions name you on which engines.
GEOGenerative Engine Optimization
Generative Engine Optimization for the record outside your website: consistent profiles, real third-party mentions, sources worth citing and one clear name, checked every month against the competitors AI assistants name instead.
Performance MarketingPerformance Marketing
Paid search and paid social run as one tracked system: a landing page that keeps the ad's promise, conversion tracking, routing and follow-up, reported on cost per qualified enquiry instead of impressions.