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Strategic Consultancy · revamps Labs

Strategic consultancy that decides what to build first.

revamps Labs audits what you already have (site, campaigns, tracking, tools and data), then writes the roadmap: what to fix first, what to stop paying for, what a qualified enquiry is and how it will be measured, and who should build each part. Ongoing oversight if you have no technical lead.

LABS / STRATEGIC CONSULTANCY
  • Audit and roadmap are yours to keep
  • No referral fees from vendors we recommend
  • Build with us, your team or another vendor
  • Colombo team · Sri Lanka and international

The problem

Every vendor has a proposal. Nobody has the plan.

A rebuild quote, an agency pitch and a new CRM demo arrive in the same month, each sensible on its own. Nobody compares them, so budget follows whoever presented last and the tracking never gets fixed. We audit what exists, decide the order and write it down. Now every spend has a reason.

  1. 01

    Advice that conflicts

    The developer says rebuild, the agency says more ads, the software vendor says a new CRM. Each is right about their part, and nobody owns the whole.

  2. 02

    A stack nobody can explain

    Tools, plugins and subscriptions added by people who have left. Logins sit with former staff or a past agency, and nobody knows what each one costs or does.

  3. 03

    Numbers nobody trusts

    GA4, the ad platforms and the CRM report different totals, and nobody has written down what counts as a qualified enquiry, so every channel looks brilliant or useless.

  4. 04

    Spend before sequence

    The rebuild starts before tracking works; ads scale before follow-up exists. The expensive project ships first, and the cheap fix that would have made it pay waits.

  • EXAMPLE — HOW IT WORKS
  • DECIDED / BEFORE THE BUDGET IS SPENT
  • ORANGE HIGHLIGHTS THE ACTIVE PATH OR RESULT

How revamps runs consultancy

Audit. Diagnosis. Roadmap. Then build.

A roadmap is only useful if it changes what gets funded. So the path runs one way: audit what exists, trace symptoms to causes, write the order down, let the people who fund it decide, hand the build to whoever fits, and review it against the numbers agreed at the start.

Hover or tap a node

Illustrative system map, not client data. 05 is delivered by whoever builds it: revamps Studio or Labs, your team or another vendor. The roadmap is yours either way. 06 feeds back into 03: the order is re-scored as results arrive.

The process

From first call to a roadmap your team can run.

Five steps, each closed by a sign-off, so the question is agreed before the audit starts and the roadmap is signed before anyone builds.

  1. 01

    Enquiry and reply

    Tell us the decision in front of you and what exists today. We reply with the questions that matter and the access we would ask for, not a template proposal.

    Within 2 business days

  2. 02

    Question and scope

    A short call to agree the question the roadmap must answer, who we interview and which accounts we read. Then a written scope: deliverables, dates.

  3. 03

    Audit

    Read-only access to the site, ad accounts, analytics, CRM and tools, interviews with the people who run them, and a written audit: what exists, what works, what leaks.

  4. 04

    Roadmap and decision

    Options scored and sequenced, a working session with the people who fund them, and a signed roadmap with owners, dates, cost ranges and a measurement plan.

  5. 05

    Build and review

    The build goes to revamps Studio or Labs, your team or another vendor. We review progress against the roadmap's numbers and re-score the order as results arrive.

What's included

You don't need more advice. You need a decision.

Six workstreams. A focused engagement covers one decision area with the first four; larger engagements add selection across several systems and ongoing oversight.

  • Digital audit

    Site, campaigns, tracking, tools, data and accounts, read on read-only access, plus interviews with the people who run them. What exists, what works, what leaks, who holds what.

  • Diagnosis

    Symptoms traced to causes and ranked by what they cost, so the roadmap fixes causes, not the loudest complaint.

  • Growth and infrastructure roadmap

    Priorities and sequence across site, channels, automation and data: what to do first, what to stop, what waits, each with an owner, a cost range and a dependency.

  • Measurement design

    What to track, a written definition of a qualified enquiry, where each event fires, and a one-page report with a named owner.

  • Vendor and tool selection

    Requirements written first, then two or three options compared on cost, fit, lock-in and support, including revamps where it bids. No referral fees.

  • Fractional oversight

    For teams without a technical lead: a named revamps lead in your reviews, checking vendor work and the numbers against the roadmap.

The rules

No commissions. No lock-in. A roadmap you own.

  • 0

    Referral fees from vendors or tools we recommend

    Recommendations name the work and compare options on cost, fit and lock-in, including revamps where it bids

  • 100%

    Of the audit and roadmap, yours to keep

    Take them to your own team or any vendor. Nothing is held back for a delivery contract

  • 1

    Written definition of a qualified enquiry

    Agreed in the measurement plan before any channel is judged; it becomes the rule your tracking fires as qualify_lead

Lead events: GA4 recommended events reference (developers.google.com/analytics/devguides/collection/ga4/reference/events).

Fit

A roadmap can't replace a decision-maker. It gives one the evidence.

We do our best work when someone senior can decide and wants the evidence first. A short scoping call tells us both quickly.

  • A good fit if

    A significant spend or rebuild is coming and you want the order decided first. You inherited a stack nobody can explain, or vendors disagree. Someone senior can decide.

  • Not a fit if

    You want a deck to justify a decision already made. You need legal, tax, finance, HR or company-registration advice. You know exactly what to build and want it started this week: go straight to that service.

  • Where consultancy stops

    We decide what the system should be and check it is built that way. Building it is Studio or Labs work, scoped separately, or your team's, or another vendor's. The roadmap is yours either way.

revamps Labs · Method

Score the options. Fund them in order.

Every option is scored the same way, so the order is a method, not a preference: impact from the audit's evidence, effort from real quotes, risk, and what must exist first. Two documents and a measurement plan come out of it, written in plain language, and they are yours whether or not revamps builds anything next.

  • The audit report

    What exists: site, campaigns, tracking, tools, data and every account, with who holds each login. What works, with evidence. What leaks, ranked by cost. What to stop paying for. Screenshots and settings, not opinions.

  • The roadmap

    Every item in the same order: problem, scope, approach, deliverables, measurement, owner, timeline, cost range, next step. Scored on impact, effort, risk and dependency.

  • The measurement plan

    The roadmap's last chapter: what to track, the written rule for a qualified enquiry, where each event fires, and a one-page monthly report with a named owner.

  • The review

    Each phase is judged by its number. On larger engagements the order is re-scored as results arrive.

Questions

Ask the awkward questions before you sign.

What do we get at the end?

Two documents. An audit report of what exists, what works and what leaks, with evidence. A roadmap in which every item has a problem, scope, owner, timeline, cost range and the number that will judge it, ending in a measurement plan with a written definition of a qualified enquiry. Both are yours.

Do you work with clients outside Sri Lanka?

Yes. revamps is based in Colombo (UTC+5:30) and works in English. Audits run on read-only access and video interviews, and both documents are written, so time zones change when we meet, not what you receive.

Is consultancy useful if we already have internal teams?

Yes. Consultancy is often most valuable when internal teams exist but need clearer sequencing, shared priorities, or a better operating model across workstreams.

Do you give legal, tax or financial advice?

No. revamps advises on the digital system: site, channels, tracking, tools and data. Company registration, tax, legal, accounting and HR questions belong with a lawyer or an accountant.

How do you handle access to our accounts?

Read-only access wherever the platform allows it, an NDA before any login if you want one, and access removed at the end. The audit lists who holds which account, so you know afterwards too.

Enquire

Tell us the decision in front of you. We'll scope the audit.

Four short fields, about a minute. Tell us what is about to be spent or rebuilt and what exists today. We reply within 2 business days with the questions that set the scope, the access we would ask for and a time for a short call. No automated sales sequence.

Prefer email? [email protected]

Fields marked * are required.

What is about to be spent or rebuilt, what exists today (site URL, main tools, agencies), and who decides.

After the roadmap

Roadmap signed. Now it gets built.

The roadmap names the work; these services do it. Web and App Development build what customers use, Performance Marketing buys the traffic, Workflow Automation connects the hand-offs. Each has its own page, and the roadmap works just as well with your own team.

  • Illustration of a dark app dashboard shown on a phone, tablet and desktop monitor, with line charts, a donut chart and toggle switches.

    App Development

    Web apps, portals, internal tools and mobile apps built as one connected system: roles and rules defined first, integrations tested with real data, usage tracked from release one, and someone accountable after launch.

  • Illustration of a dark marketing analytics dashboard with line charts, a conversion funnel, stacked bars, a pie chart and audience profiles.

    Performance Marketing

    Paid search and paid social run as one tracked system: a landing page that keeps the ad's promise, conversion tracking, routing and follow-up, reported on cost per qualified enquiry instead of impressions.

  • Illustration of a dark workflow editor with connected automation steps and a decision node, above donut, bar and line chart panels.

    Workflow Automation

    Workflow automation for the work between your tools: enquiries routed to an owner, follow-ups sent on time, records kept in sync and reports that build themselves, with AI only where it pays, every flow monitored and a person on every exception.